Building on last year’s success, Kibex 2025 will feature dedicated national pavilions from the United States and Brazil, highlighting the growing international participation and the collaborative efforts in the global beer industry. This expansion underscores Kibex’s role as a premier B2B networking and market-expansion event for the beer and brewing industry.
The Korea Beer International Conference (Kibcon) will newly present a comprehensive overview of beer trends for 2025 from key global markets, including the United States, Brazil, Belgium, and Korea. Industry associations from these countries will introduce fresh insights into market trends, consumer preferences, and brewing innovations. Furthermore, attendees will have the opportunity to explore the latest raw material innovations specifically developed to meet the evolving demands of the beer industry.
The Korea Beer International Award (Kiba) continues to grow as a prestigious competition in the industry. Last year, Kiba attracted 347 beers from 76 breweries across 16 countries, judged by a distinguished panel of international experts. In 2025, the competition aims to showcase over 400 beers from breweries worldwide, further solidifying its reputation as a leading global beer competition. Breweries interested in participating can register their beers by February 28 at www.kiba.kr.
To further enhance its business-oriented approach, Kibex 2025 expands upon its existing business programs, including the new product showcase and business matching program, by introducing two additional programs:
Brew It Yourself: A newly launched homebrewing academy designed to cultivate homebrewers and contribute to the expansion of both the domestic and international beer markets.
The Brew-In Tour: A guided docent tour aimed at providing industry professionals with in-depth knowledge about beer, brewing equipment, and raw materials. This initiative seeks to enhance the quality of the beer industry by fostering a deeper understanding of brewing processes and innovations.
With these initiatives, Kibex 2025 is set to strengthen its position as Asia’s leading beer industry platform, bringing together key stakeholders, fostering innovation, and driving market growth. For more information and registration details, visit www.en.beerexpo.kr.
